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Most 5 Reasons to Use Google+

Here are the top five reasons I joined:

1. Influence the Search Results of your Followers
When logged into Google, any links, photos or webpages you "like", by clicking the +1 button, will appear in your followers' search results when they search for similar keywords.

If you've built a following on Google+, this can be a powerful Search Engine Optimization tool.

2. Google+ Hangouts
Google+ hangouts is essentially a group or one-to-one video chat tool. True, you can do this with Skype, but I like the user interface of Google+. Plus, I've had less technical problems with Hangouts than I've had with Skype.

Another cool thing about Hangouts: you can create a Hangout where all users can simultaneously watch a YouTube video. While watching, everyone has the ability to comment, voice chat, pause and rewind the video.

3. Targeted Social Media Marketing
With Google+ you can easily send targeted messages and share targeted information with customers.

Here's how it works: first, you create various circles. For example, you may have a circle for new customers, another for current customers, and one for past customers. Next, you'll add followers to each circle depending on the relationship they have to your company. Finally, when you share content, you can choose which circle - or group of people - will see the information you've shared.

This is great for sending targeted, relevant information to your customers.

4. The time to take the plunge is NOW
Google is really pushing Google+. They've already integrated it with several other Google tools such as G-Mail, Google Reader, Google Search, and YouTube. After the Google Buzz and Google Wave failures, I believe they really want Google+ to succeed.

Although there aren't many Google+ users yet (90 Million for Google+ VS 800 Million for Facebook), the number of registered users grows every day. It might be a good idea to jump in now and begin building a following before - or if - it explodes like Facebook did.

5. It's easier to reach the hard to reach
I've noticed one really nice perk of Google+: it's a lot easier to engage with other users due to low usage volume.

For example, I follow several people on Google+ who have HUGE followings on Twitter and Facebook. Posting or sending a message to these busy people is basically useless on Facebook/Twitter. They either don't see it, or don't have time to respond to your message and the other several hundred they received that day.

I've had much better success on Google+ from these busy people - merely because there is less competition for attention.

To conclude, I think it might be worth investing some time into Google+. If your followers aren't there, I wouldn't spend a ton of time logged in - especially if it is taking time from your other, more active social networking accounts. However, it might be worth spending 15 minutes a day to begin building up your Google+ network.

Friday, October 5, 2012 0 comments


How to Grow Google Plus Friends

Today I'M Going to Show You How to Get 10,000 or More Friends on GOOGLE+

Basically You Have 3 Things to do

1. Login Your GOOGLE+ Account.

2. Add me Circles

3. After That Expect me to add to circles you back after 24 hours. or you can leave your profile link in comment box.

Thank you..



How to speed up My Computer?

If so, there are tons of simple tasks and hardware upgrades that you can do to get your computer back to running at its top speed. Stop wondering why is my computer so slow. Listed below are 7 super effective ways to speed up your computer.

1 - Identify and remove malware

To start off with you'll want to make sure there isn't any hidden malware currently infecting your system. Even if you think there isn't, chances are some type of malware is hidden somewhere in your system. If you don't already have security software installed such as antivirus or internet security, your computer is most likely infected. Malware includes all malicious computer threats such as viruses, spyware, and adware.

Malware can really slow down your computer and you can't identify malware on your computer without the help of a decent security program. To identify and remove malware you'll need to run a full system scan using your security program. Once you've removed all hidden malware on your computer, you should also consider setting up an automatic weekly virus scan to run so you won't have to remember to do so yourself!

2 - Uninstall unnecessary programs

The more high memory programs you have stored on your computer, the less free hard drive space you'll have and the slower your computer will run. There are most likely at least a couple of unnecessary programs eating away at your computer's memory and performance. Even brand new computers come preinstalled with lots of bundled software crap that you really don't need or may ever use. Uninstalling any programs and services that you find unnecessary will really help to clear out the clutter and free up some extra memory on your hard drive.

3 - Eliminate startup services

You may not even realize it, but as soon as you hit the power button to your computer tons of random services and programs launch which you probably don't need slowing down the startup process. If you find yourself wondering why is my computer so slow during the startup process, eliminating unnecessary programs and services from starting up with your computer will do just that. Over time many programs and services are automatically added to the startup list which can tremendously slow down the startup process for your computer.

To eliminate startup programs and services using Microsoft Windows, navigate to the System Configuration window (windows key + R and type in msconfig) and click the Startup tab at the top. In Mac OS X, you can navigate to System Preferences, Accounts, and open LoginItems.

4 - Update device drivers

Every computer has a big list of drivers for every attached or installed device and over time those drivers will most likely become outdated. Most computers don't automatically update outdated drivers making this a separate task you'll have to take on yourself if you suspect your drivers are out of date. The quickest way to locate and install the newest drivers for your computer is with a simple Google search including your exact computer model name such as, drivers for HP TouchSmart 1050. You'll usually be able to download a complete driver package including all up to date drivers for your computer model on your computer manufacturers website.

5 - Reinstall or upgrade the OS

You probably aren't aware of all the unnecessary clutter that can accumulate over time and really slow down your computer. Sometimes the easiest and most effective solution to regain your computers top performance is to simply upgrade or reinstall the entire operating system. Upgrading to the latest OS edition will certainly provide the most effective speed boost, but reinstalling your current operating system will work just as well to give your computer a fresh start. Ideally, you should first back up only your most important files and documents to a separate secure location such as a flash drive or external hard drive, that way you can safely install the operating system and restore your files after.

6 - Add more RAM (random access memory)

RAM (random access memory) is basically like a turbo kit for your computer and is a physical hardware component that is easily upgradable. If you wonder why is my computer so slow whenever you have lots of open windows and/or programs open, adding more RAM to your computer can certainly allow you to run more powerful programs at once. Although working with a hardware component yourself may sound a little out of your comfort level, the RAM is one of the easiest hardware devices to replace. Since no data is ever permanently stored on the RAM, you can easily swap out and upgrade RAM in your system without worries of losing or damaging data. The more RAM your computer has, the more high memory programs you can run at once and the more powerful your system will become. 64-bit operating systems can support a whole lot more RAM compared to 32-bit systems which typically have a max RAM limit of 4 GB.

7 - Upgrade to a solid state drive (SSD)

If you're still using one of those old fashioned hard disk drives it's definitely time to upgrade to something a little faster. Solid state drives are much faster and more powerful compared to hard disk drives because they eliminate file fragmenting, meaning data can be loaded a lot faster and defragmenting the hard drive becomes a thing of the past.

Solid state drives are also entirely flash-based and contain no physical moving parts such as spinning discs or a moving read/write head. With traditional hard disk drives, the read/write head has to physically move around to access data which is stored in fragments. With solid states drives, no physical moving parts are required and you can access and load your data significantly faster. Tip: Installing the operating system directly onto a solid state drive can increase startup performance up to 8x.

Monday, September 10, 2012 0 comments



How to Increase Your Target Twitter Following?

Increasing your targeted following on Twitter requires a bit of patience and a well thought-out strategy. Twitter, a micro-blogging social networking site, is popular for businesses because of the no-cost, no-frills way the site is set up. Twitter is used by small companies, as well as larger companies like Starbucks, Dell and JetBlue to connect with their customers and clients, advertise new products, monitor their online brands and in general, monetize their businesses.

There are four steps to increasing your targeted Twitter following. First, follow people on Twitter who you consider to be your target audience. Second, post relevant information about your brand and news that is related to your brand. Third, never spam your followers with auto-tweets, or post the same URL over and over. Finally, follow smart people who are online marketers or who are leaders in your industry.

How to Follow the Right People on Twitter:
Before you start following people, make sure your Twitter feed has at least a few interesting posts. Most people on Twitter will not follow you back if your Twitter feed is blank. After you've started your micro-blog feed, start following your target audience. There are two ways you can do this. Go to Search.Twitter.com and type in keywords related to your target audience. Let's say you are selling an iPhone application. Type in keywords like "iPhone," "bought an iPhone," "iPhone app," and other related keywords. Follow these people. If you post interesting, relevant things, there is a good chance they will follow you back.

You can also find your target Twitter following by going to Twitter and clicking on the "Find People" option. Type in keywords and any relevant industries and locations to find your followers. Start following these people.

Give Your Target Audience Relevant Information:
Post interesting news and reviews about your product, but don't forget to also post related industry news. For instance, if you sell a particular gadget, you can post news about other gadgets.

One of the most important thing about gaining a targeted following is to retweet well and retweet often. If you see a relevant post by another Twitterer, retweet them. Many times, these Twitterers will see that you have retweeted them, and will follow you. This gives you access to their followers-just click on the "Followers" tab under these people, and start following. Be generous with your retweets-it's one of the few tried-and-true ways of gaining a following.

Check Search Twitter.com often. Search for your brand name, for example. Are there happy customers? Follow them and thank them. Do you find angry, disgruntled customers? Follow them, retweet them, and ask them how you can fix the situation. There have been countless examples of people reaching customer service reps on Twitter, and then telling the Internet all about the great service that came from a company they had just recently been bad-mouthing.

Never Spam Your Twitter Followers:
If you spam your followers, they will unfollow you quickly. Spammy posts include: Posting the same URLs over and over again; only posting product descriptions of your own products; having a Twitter handle that looks like this: MyAwesomeProduct1000 instead of something like this: NameofMyProduct; and asking insincere questions. For example, if you sell cars, it would be insincere to post a question like: What is the best car on the road? Twitter users are very savvy and jaded consumers. They know when a brand is being disingenuous.

Follow Smart People to Gain a Smart Following:
There are a lot of online marketers who have used Twitter to help their clients monetize their businesses. Twitter marketing gurus like Guy Kawasaki, Dave Peck and Chris Brogan should be on your Twitter list. You might also want to do a search for corporations who are on Twitter because they are the trailblazers and may offer you a great deal of advice in getting a targeted following.

Consider following your competition to see what kind of tactics they are using to increase their own targeted Twitter following. Smart online marketers monitor their competition on social networks to see what they're doing right and doing it better. It's also easier to see when your competition has failed and how you can avoid that. If your competition rarely posts to Twitter and never responds to negative posts, you can quickly fill the gap for your audience.

Patience is Required When Using Twitter to Monetize:
Businesses who take to Twitter to market their brand or products should be aware that using Twitter is a long-term strategy. Gaining access to your targeted following will not happen overnight, but if you use the proper Twitter strategies, it will happen. Be very careful with your Twitter following. Don't sell to them like you would sell to the Average Joe online. Twitterers can sniff out a sales pitch and unfollow the guilty party in the blink of an eye.

When you have gained your targeted Twitter followers, market to them gently. Instead of sending out tweets that say, "Buy this cool product now," consider writing a more subtle tweet like this: "Do you need a product that does XYX? This one does." Instead of posting "New product has just launched," consider starting a corporate blog, and then post something like this to Twitter: "New blog post: Why we're so excited" and then end the Twitter post with the URL to your blog.

Always reply to any tweets that people send you. Don't ignore your Twitter following. If your Twitter following gets too large for you to handle, consider outsourcing some of the work or having your Virtual Assistant take on some of the hours needed to tweet or retweet. However, never have someone tweet for you as if they are you. Twitter is a relationship-building tool, and YOU need to be the one building that relationship. You can always have someone tweet questions to start a conversation, share links to articles or other interesting information, or finding new people to follow, but you should be the one responding and interacting in discussions... not delegating it out to someone else. Be authentic!

Twitter is not a one-way marketing tool. It's an integrated, holistic approach to marketing. That means staying transparent, interacting with the Twitter community and staying interesting. The quickest way to kill off your Twitter following is to be boring.

Tuesday, January 10, 2012 3 comments



How to Use Facebook Like Button on Your Website?

One of the questions we're hearing a lot these days is: "What's this Facebook 'like' button all about?" Once we explain it, the next question we get is: "How quickly can I get that on my website?" So I decided to write out an explanation for how it's done that anyone can read, understand and put into action for their own website.

Here are a few quick questions we often find ourselves answering that have quick answers:

Icons - Do I need to have a Facebook account to be able to add the "Like" button to my website?

No, you don't. Anyone can add it regardless of whether or not they have a Facebook account. Click here for our easy step-by-step guide on how to set up a Facebook account.
What are some of the key benefits to creating a "Like" button?

There are several very important reasons to get this like button on your website. Here's a list of a few of them:

> The Facebook brand carries with it a sense of safety, authority, trust and familiarity. Having their logo and a connection to them on your website will make your site look and feel more legitimate and trustworthy in the eyes of Facebook users. This is massive in building credibility, increasing traffic and driving sales.

> Your website has a chance to go "viral" as friends recommend you to their friends who then recommend it to other friends, etc... As the saying goes: "birds of a feather flock together" and this can be a fantastic way to penetrate your niche and have your customers spread the word in a low commitment way for them that can build amazing results for you.

> One great part of it is how much Facebook charges for it - nothing! That's right, it's free. A free advertising tool that relies on referrals and recommendations (we all know the value of those).

> A seismic shift is starting to happen and Facebook is squaring off against Google and looking to overtake them as the internet's number one search engine. This won't happen overnight, but it's wise to align yourself with Facebook early on so that you can get brownie points from Facebook for having got in on the ground floor.

So, now that you know what's at stake, here are some more general questions we get asked by people like you all the time. The answers are important for getting your head around how it all works - in simple terms.

What is the Facebook "Like" button?

The Facebook like button is used in two general places. One is on the Facebook site, the other is on sites outside of Facebook. For the most part we'll be discussing the button you can put on your website, but I'll just take a moment to talk about the like buttons on Facebook.

The like button on Facebook is a button you can click on after looking at pretty much any content on Facebook. This could be a friend's photo, a comment a friend has made or even a group or application. The fact that you have "liked" these things is then reported in your friends' news feeds. If you have "liked" a page on Facebook for a product, community, etc... then they can send you updates and information from them will appear in your news feed.

The like button we're most interested in is the one you can put on your website. This is the one you can often see when you visit a website online, and it looks like this:

The one on the left is the i-frame version and the one on the right is the JavaScript version, but we'll get into that later.

When someone visits a website with this button on it, they can click on it to let their friends know that they like the site. After clicking on the button they'll have a pop-up asking them to login to Facebook (or sign-up if not already a member). Once they've logged in, they'll see the button on the right above, which shows which of their friends like that page, along with their friend's profile picture. After clicking the like button, a story will be posted automatically to their Facebook page telling their friends that they like the site!

If the button has been set up correctly, the website can also be placed on other parts of the Facebook user's profile by using "tags". So if, for example, someone is looking at a webpage about their favourite movie and they click the like button. That movie can then be added to that person's profile under "interests". There are many categories you can tag.
How do I put the Facebook "Like" button on my website?

This is where it gets slightly more complicated - but only slightly. There are two kinds of like buttons you can add to your website. One, which is much more simple, is known as the i-frame. This button is simpler and gives users less information about who, specifically, likes your webpage. With this option, users won't get to see their friend's profile pictures pop-up and the button is far less customisable.
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The second option is JavaScript. This one is harder to add but allows users to see their friends' profile pictures and names pop-up which makes a huge difference in terms of emotional connection and trust building. The JavaScript button also allows the user to write a comment about your page that will be shown to their friends. The i-frame just shows the link, whereas the JavaScript will show positive comments that can be worth their weight in gold.

To get the "like" button put on your just head on over to Facebook's page that's designed to help you add the like button to your site. They have some explanations there on how to add the button with lists of all the options and how to implement each one. It takes a bit of programming experience and know-how that anyone with a web design background can have up and running in less than an hour.

However, if you're interested in using the JavaScript options to really leverage the full power this button can unleash, or if web programming isn't something you're overly familiar with and you'd like some help then you can get someone else to get someone else to set up your Facebook like button exactly the way you want it.

Sunday, January 8, 2012 0 comments



How to Increase Your Google AdSense Income Online?

Nothing is as frustrating as watching your Google AdSense revenue trickling in cents; $.10 here $.30 cents there and $.0 cents over there. So much for all the hype about guys making thousands a month with AdSense. Me thinks, this Adzenz thing be weird!!

Try the 6 facts and up the wall you will drive AdSense!

Lets face it, if my website traffic is anywhere in the hundreds a day, there is no way under these blue skies I'm gonna make myself enough money over the internet. I read a review of some website with mammoth traffic and they make over $15,000 a month. Heck, Digital Point makes anywhere around $10,000 a month on a 50% revenue share with their contributor members. That is $10,000 being 50% of what is left after forum members have been paid off. "Google pays Digital Point about $10,000 a month, depending on how many people view or click on those ads", said Shawn D. Hogan, the owner and chief technology officer of Digital Point.

Here is the kicker. I don't in my wildest dreams think I'll ever have a website the size of digital point, ever! But I can make 100 small ones. See, I'm just an average Joe trying to make head, tail, or both, whichever comes first; of this internet money thingii. And right now I'm not sure I'm holding onto the tail or neck.

I have been doing some research on Google AdSense and I want to share with you some interesting things. Things that I didn't know about and things I believe if I had known earlier, I would still be having some hair left on my head. (Pulled much of it off trying to double my AdSense to $ 0.40 a day). Anyway, I have concentrated my research on how to optimize my AdSense revenue even before I work on increasing traffic to my 2 blogs.

In my quest, I have learned that the secret to increasing your AdSense revenue lies in mastering four main factors namely:

Creating Relevant Ads
From my Google AdSense account reports, I have noticed I earn much more from AdSense for content ad groups as opposed to the AdSense referral ads and AdSense for search bar. If you have an AdSense account, you know that there are three types of AdSense ads that you can choose to be served by Google on your site. These are AdSense for content ads that are related to your website's general content. The content based ads are the best performers in generating you AdSense revenue and they are definitely your best bet. Make sure to concentrate your efforts to having as many relevant content ads as possible if you want to make the money.

Then there are AdSense referral ads that you can choose for your website. These ads are not related to your website content and will advertise anything from bio fuels to air tickets. These Google ads do not do as well as the content based ads. The main reason being that visitors to your site are more interested in relevant content to what they were looking for in the first place. AdSense referral ads are however second to the content based ads in generating revenue. And that's a distant second from content ads.

The last type of ads that Google offers you for your website is the Google search bar. The search bar ad group is such that a visitor to your website can type the name of what they are looking for in the bar. The bar connects directly to Google search and will bring the visitor to a Google page with several ads related to what they searched for. I have really not experimented on the effectiveness of this ad groups from Google and would not therefore conclusively say they work or don't. It's however worth putting up a search bar at a corner of your page or at the bottom.

From the above three discussed Google adgroups, you will notice that content based ads perform better than the other two. Its not rocket science to figure out why. The main reason however is that people searching the web are looking for particular information of their interest. They are therefore more likely to click on ads that seem relevant to their search. AdSense adcopies are written such that they offer answers to very specific needs and a visitor will most likely click on an ad that seems to answer their quest. And that's all you need them to do to earn your money. Click.

For example, people looking for Movie Downloads will be confronted with ads that offer them all sorts of diverse benefits and types of downloading movies online. Likewise, People looking for Water-for- gas cost saver kits and manuals on their cars will be bombarded with ads that offer increasing mileage per gallon of gas etc. Once again, concentrate on requesting from Google only those ads relevant to your website's content.

Serving Only High Paying Ads
In the real sense, choosing high paying ads from Google AdSense will in effect determine the content you put on your website. In other words, if you want to concentrate on high paying ads, and considering that you need relevant content to earn good AdSense income, then by default you will have to make a website or blog on topics that pay prime dollar for clicks on them. In a nutshell, not all ads pay the same with Google. Since competition for some products is excruciatingly high, the advertisers are willing to pay top dollar for their ads to appear first on Google content based advertising network.

Google adwords (this is where advertisers bid and create their ads on Google) offer the advertisers an option to allow Google to distribute their ads to other websites within their network besides Google that have relevant content to the ads. This is how you end up with AdSense being served by Google on your website in the first place. Now here is the spoiler, not all ads that you choose will pay as high. Ads for new technology, gadgets and gizmos pay much more higher since the manufacturers are willing to pay as much to enter the market and make their product known. Google ads for such products pay you equally higher dollars per click as opposed to ads for say nail vanish.

I have seen some adwords bids that start from $5 per click. Other companies and individuals bid as high as $50 per click to maintain the pole position in Google results pages. The revenue principle applying to AdSense when Google serves the ads onto your website is practically the same. On the converse, the highest bid by advertisers is a paltry $0.05 for some products. Which ads would you rather get served with by Google?-go figure.

For you to be able to run high paying AdSense ads, you will need to make a thorough research on minimum bids made by advertisers in adwords. This is not rocket science really. One way of telling a certain area has higher bids is to Google a product you suspect might have high competition among advertisers. Just counting the number of adwords ads appearing for that particular keyword will tell you much.

A Google SERP (Search Engine Results Page) with a lot of ads appearing on it might indicate that the advertisers on that keyword are bidding serious figures per click on their website.

The higher a particular ad appears on a highly competitive keyword usually indicates higher bids and you may want to consider creating websites in such an area and get it served with AdSense. But also bear in mind that high ad counts also means that it's a highly competitive field and getting traffic for your website might be like pulling teeth...and with a pair of tweezers that is.

It pays to do an intensive research into areas to create websites for AdSense revenue. Since AdSense is served automatically by Google to your website, your only maneuver is to look for very specialized, less competitive, high paying niche areas and keywords to create your website content on. As a rule of thumb, new products are naturally good niche areas to start with; assuming that you catch on the fad soon enough before every man and his dog start selling the same product. Please note that we are placing emphasis on guys that want to use AdSense as their main source of online revenue here.

In most cases and usually why we (me included) make measly AdSense income is that, we create websites in areas of our own interest and then serve AdSense ads to them. Problem is, our preferred areas of interest are not necessarily areas that can make us worthwhile money with AdSense. Research an AdSense area that pays, then create unique content on that, serve the ads and laugh all the way to the bank. Kind of doing things in reverse... banana eating monkey sort of thing.

Positioning And Designing Your Ads
This is an area that I want to approach with a lot of caution. One thing is painfully true, and that is your AdSense ads are not worth the space if they are not optimally designed and positioned. One of the biggest advantages with serving AdSense ads is that Google lets you design and position your ads on your own website. But, which design and positions work best? Just like the offline world, positioning an outdoor advertisement makes all the difference between the ad being seen and it passing as a waste of resources.

Why does placing a TV ad at prime time, for example, cost more than double that of placing it dead in the night or early in the morning? Better still a billboard on an unused highway will not receive as much audience as one in a freeway that has huge amounts of vehicular traffic.

The same principle works with serving ads from Google AdSense. Placement of your ads is everything in getting noticed by visitors to your website and eventually getting them clicked on. Some areas of your website are actually prime real (or is that virtual) estate while others are... well, badlands, abandoned dumb and quarry sites.

Positioning Your AdSense Ads
As mentioned above, you need to know which areas of your website or blog work for AdSense. Research (and don't ask me by who) has shown that an online browser's eye is trained more emphatically on certain areas of a webpage while other areas receive just a gloss-over glance. It is also true that a webpage visitor's eye lands automatically and for the first instance on a particular area of a page and then follows a certain trail of vision on that webpage. Disconcerting, is it?...No, it's actually a nightmare for an advertiser if you don't have those facts.

You might have noticed that, in a Google SERP (i.e. the results page you get when you search a word in Google) ads always appear on the mid top and right side of the page. Fact is that, advertisers on these two areas pay completely different rates. The ads on the top of the page are called sponsored ads, while those on the right edge of the page are called adwords.

The middle top area (sponsored ads) is also much more expensive to advertise on while the right-top side ads (1st to 5th positions) are priced higher than the mid-right and bottom right adwords areas. Although, this is done through a bidding process, the idea is clear that, if your ad is the first on the top right side of the page, you get hit more than those below you. This is not only exclusive to Google but to most if not all search engines online that run ads on their SERPs.

Ok, let's bring it home. Considering your webpage will be providing other relevant and mainframe content in the middle of the page, you will need to follow Google ad positioning example. For starters, you can try to place AdSense ads at the mid-top of the webpage. The best ad design that works for the top page section is the leaderboard format which stretches the ads across from left to right of the page. Usually about three to four AdSense ads will be served with the leader board format.

The leaderboard ads are available in the ads set up button within the horizontal ads drop down. All this is possible once you get Google to approve your account, you will be able to create your ads there and get a HTML code provided for you to paste to your webpage. Google promotes family friendly websites and blogs and will need to review your website before approval. They discourage websites with adult content; your website should also have well arranged and meaningful content.

Your next prime real estate on the webpage is the far right hand side. This is a crucial area and you might want to place the ads right from the top running downwards as a column. Again, I have experimented on this area with the broad banner ads from AdSense and they fit in like a glove hence bracketing the main middle text. The broad banner format is available from your Google ad set up button in your account under the vertical ads section.

Personally, I select the text-only ads from the create-new-ad button. You have a choice of ad types including texts and images, text only and images only formats. I prefer the text only since it's now accepted that text ads attract more interest than banner and image ads. I think it's something to do with an ad getting to the point as fast and as effectively as possible.

Now, the other available position has been subject to a lot of debate; but there are still some marketers who swear by it. This is the mid-text AdSense ads. These are ads that are placed in between your main text and separated into two, three or four parts depending on the size of the main text. Basically it interrupts the flow of the text after some delivery of information. By text I mean your main page content located at the middle of the page. I cannot deny that locating the ads mid-text really gets them seen by people interested in reading your full content. But there are also visitors that might consider it an interruption to their reading and just pass along. I think this position's effectiveness surely depends on an individual reader and I might want to leave the choice up to you here.

The last AdSense positioning real estate is the end-text position. This is placed at the very bottom of your webpage text. This position is equally important for webpage visitors that have read your content and might see something that catches their eye at the end. It is proven that a visitor prefers a sense of continuity while doing their web searches as opposed to opening one page, closing it and opening another altogether. If your end-text AdSense ads are relevant enough to the content on display, the visitor will most likely sign off from your page by clicking on that last ad. Which I believe is good enough for that AdSense revenue click.

As I end the positioning AdSense discussion here, I might want to mention that caution is necessary to avoid overdoing it by serving too many ads. Your webpage should have just enough AdSense ads to create a wrap around effect to your main text. The webpage should avoid looking like an overcrowded flea market. Usually Google allows you to serve about 15 ads per page but you need not go the whole nine yards with it. Place just enough on each page to make it optimized for AdSense revenue.

Designing your AdSense ads
You will also be able to design the format of your ads within your AdSense account. Google allows you to play around the text of the ads within certain parameters like size, type, nature, text color, borders color, background colors, url color and the shape of their edges. Google also lets you choose how you want your AdSense ads to contrast against your main text by being able to choose the templates among them blend, mother earth etc. Personally I have found blending my ads to the text works where I don't want them to conspicuously stand out.

While designing your ads for primarily the purposes of AdSense income, you may want to consider making them stand out. Take care however not to overdo the colors, otherwise your site will look like its reading the riots act to visitors to click on them or else... The idea here is to softly make the ads stand out but not so much as to distract the reader of the main text. This means you will be doing a balancing act with the AdSense font color, the background and the general shape around the edges of the ad boxes.

My research has shown that choosing a soft AdSense ad background like light grey combined with emphasized text color on that ad's background has a good effect on the click through rates. But grey if your own site's background is white. Grey works best with websites with a white background. Other lighter colors work best with different backgrounds on websites. I guess I'm trying to say that your AdSense background color should just be enough to provide a slight shade to differentiate it from your original website's background. Don't make it scream here.

This might hold true when you visit other websites like hubpages.com which shares its AdSense revenues with article contributors. What they do here is that they serve AdSense ads around your article and if it's a nice piece, you will get decent clicks if not an outright click-riot. I observed that, since their website background is white, they serve their AdSense ads with an ad-background of light grey while blending the top-text ad's background white. Your best bet here is not to take my word for it but to keep on tweaking, testing and turning the ads until you see what works for your website.

High Traffic Levels
This is the devil in AdSense income. The above three aspects of increasing your AdSense income will only work to a certain extent and as far as your traffic goes. As I said this is where AdSense becomes everybody's biggest headache. However if we are to look at this critically, there are a hundred ways to drive traffic to the websites.

Let's assume we have already worked on the other three areas to our satisfactions. We are now more than sure that for whatever traffic we bring to our websites, we will be able to milk the most revenue out of them. I think that is important. No one wants visitors to be making a pass by their website without ever contributing a cent to their revenues online. So optimized they are and out you go for traffic.

I don't want to go deep into this area of bringing traffic to your website but let's just say the methods are many besides writing unique content, writing articles with links to your websites, adwords, contributing in forums among many others. The most important and that which will save you a lot of agony and time is to choose a niche area that has comparatively less competition. Since we started off making websites for AdSense, we might as well ensure that we make websites with content that attracts the search engines, hence traffic.

Choose your niche area well and the search engines will pick you out. Visitors will be on your website like ants to a Popsicle- with the right content. To help you with selecting a niche area, you can use the Google trends keyword tool to measure the competition of a particular keyword. As a rule of thumb, avoid keywords that are crowded. The competition won't do you any good.

There are people out there who have mastered the art of making multiple websites for AdSense revenue. Most of them use the automated softwares that help them develop unique websites in certain niches. An example of good AdSense automated website developer software that is popular in the market is the HYPERVRE. This software is designed to prompt you generate the most unique sets of keywords and go on to develop unique content. As mentioned earlier, making websites in unique niche areas is the key to getting massive traffic sent your way by the search engines. Well designed and unique website content also saves you the agony of leveraging your website traffic by writing articles, buying advertising space, email lists and all other related headaches to generating traffic.

Concentrate on making websites that attract traffic by themselves, then keep on churning out as many websites as you can using the automated softwares. Within 2 months you will notice your AdSense revenue expanding to unimagined levels. So much for your earlier belief that-nobody can earn more than adcents monthly.

Good Luck Friends

Saturday, January 7, 2012 1 comments



5 Best Ways To Promote Your Business With Facebook

If done correctly, you can use Facebook to promote your products & services, build awareness, research consumer opinion and much more! Here's a few ways...

Facebook Pages
You can create a free page for your business or web site with Facebook Pages which gives your business a presence on Facebook. You can think of it as the equivalent of your Facebook personal profile, only for your business or web site.

You can add your business details and logo and you can also spice up your Facebook Page with a range of applications.

Facebook users who become fans of your Facebook Page can post on the wall, buy your products, learn about special events or promotions, join discussion boards and upload photos and video content to your Facebook Page.

You can also send message updates to all your Facebook Page fans at once, which you cannot do with your Personal Profile.

You want to keep the social aspect of Facebook in mind as you create your Facebook Page for your business, and try to present the social, human element of your business as much as possible on your Facebook Page.

To create your Facebook Page...

Log into your Facebook home page and search for Create A Facebook Page via the search bar at the top of each page.

You might also want to have a quick browse through existing Facebook Pages in your niche before you create your own page. You can find these pages here...

You'll have various applications and options you can use once you've created your Facebook Page.

Here are some options you may want to consider...

Facebook Notes
The Notes Feature allows you to post notes in a similar way to blogging. You can add Notes to your personal profile or to your Facebook Pages.

Facebook users can subscribe to your Facebook Notes via RSS in the same way they would on any normal Blog. You can even import one external Blog into Facebook Notes via an RSS feed.

Facebook Events
You can use the Facebook Events feature to create events pages for launches, openings or any other online or offline events you are hosting.

You can invite the fans of your Facebook Page to your events and they will be able to accept, decline or "maybe" your invitation. Your friends will also see a reminder of the event when they log in to their Facebook home page.

Facebook Ads
Facebook Ads allow you to use Facebook's platform for targeted advertising of your business. This is similar to AdWords content ads. You pay Facebook per click or per impression for ads which are displayed to your choice demographic among Facebook users.

You can target your ads to specific Facebook users according to age, gender, location and interests.

Should you consider Facebook Ads for your web business?

Paid web advertising can work for you when you provide high-profit goods or services.

You will therefore have the Return On Investment (ROI) to justify the expenses of advertising. You may want to consider keeping to free methods of exposure such as Facebook Pages and Groups should you not be in a high ROI situation.

You want to make sure to research the service well before you get started and then be sure to test your market at first with only small campaigns. You can always increase the size of your campaigns when you see which ads convert well.

You can get started with Facebook Ads by clicking the Advertising link at the bottom of your Facebook home page.

Facebook for Market Research
You will also find market research opportunities with Facebook...

Browse through Groups and Pages in your niche for a snapshot of the level of interest and activity.

How large is a group? How many members join each day? What are people's interests according to what they post on the group wall?

The answers to these questions can provide you with general data about the size of your niche and activity within your niche among Facebook users.

You can also create your own Facebook Group about a specific problem or issue in your niche and use it to ask questions to people who join. You can use the information you gather from the Group for content ideas for your web site or products you wish to develop.

Friday, January 6, 2012 0 comments




How to make money with Facebook? Is it really possible to make money with Facebook? It seems like making money with Facebook is on everybody's mind these days. If you are one of those people who want to know how to make money with Facebook, here are some ideas to help you get started in making money on Facebook.

These methods don't require you to buy anything or pay someone to tell you the "secrets". As a matter of fact you can start making money with your Facebook right now without having to spend any money at all. These are no "secrets" for making money on Facebook. Simply some very basic methods that people use to make money elsewhere, but with a little work and patience you can apply the same methods to make money on Facebook.

Of course, like any other method to make money, you need a market for it. In this case the market would be Facebook friends. The more Facebook friends you have, the more chance you have of making (more) money. What if you don't have much Facebook friends? Fortunately it's very easy to create a massive market (friends for Facebook) simply by searching and inviting others to be your friend. But, if you want to take it to the next level and automate the finding and adding friends process, there are some software that can do just that.

Ok, lets get to the point and see how you can make money on Facebook. Here are some proven ways you can use to make money on Facebook.

Showing ads on Facebook
With all the Facebook applications that make it easy and a snap to start showing ads on your Facebook, there is no excuse for not taking advantage of this method, specially if you are popular amongst your Facebook friends, and have a big audience to show your ads to. Using AdSense, chitika and other PPC advertising companies you can easily setup your ads and customize it to your liking. Make sure to set it somehow that it serves ads related to product and services that you know your Facebook audience is interested in.

Writing a Facebook book (How To...)
Facebook is attracting more and more members everyday. And lets face it, not all of these people are Facebook savvy. And even though getting started with Facebook for you and I might be simple and quick, many people have problem with the basic things. Write a small and to the point e-book about Facebook and how to use it. Maybe a simple step by step instruction for getting started with Facebook. Or an e-book about how to use different application to make Facebook experience a better one. There are many possibilities. With the huge amount of Facebook apps and all the new ones that are added daily, this can be quite big. You don't even have to pay to promote your e-book, simply use your own Facebook or better yet create one for your e-book and start promoting it.

Affiliate marketing on Facebook
It's the same idea as showing ads, but in a more direct way. Register for free with affiliate networking sites such as ClickBank, Maxbounty and etc, and pick a product relevant to your Facebook audience interest to promote. You will be provided a simple code which is a link with your affiliate id embedded in it. Whenever someone clicks on that link and buys the product or service, you make money by getting a commission.

You can create an entirely new Facebook for that product and start promoting it there. A friend of mine is actually doing it for 4/5 different weight loss product. He created a Facebook page for each product and started adding friends to his Facebook. He writes short posts about the product and posts it on his Facebook with his affiliate link in it. Hi is making a couple of hundred dollars a month doing this. I know it's not much, but for something that doesn't cost you a dime and takes about 30 minuets to setup, and takes about 20 minutes or so a day to run, I don't think it's a bad deal.

Blogging about Facebook
There are already some people doing it. But there is always room for new voices. Get a free blog over at blogger and use Google AdSense (which is already integrated in blogger, so even if you don't know how to show ads on your blog, you can set it up with couple clicks) to show ads on your blog and make money that way.

When you established yourself as an authority and a trusted person for anything related to Facebook, you can get some sponsor and maybe use affiliate networking sites to find and promote Facebook related product.

Create and sell a Facebook application
If you are savvy enough and know your way around, why not use your skills to make a Facebook app of your own and sell it to Facebook users? Again, once you made it, you can use the same strategies mentioned above (blog or a Facebook page for the app) to promote your app.

There you have it, 5 ideas you can use to make money not only on Facebook, but you can also apply the same ideas to MySpace, Twitter and other social networking platforms to make money.

Wednesday, January 4, 2012 0 comments



How to Use Facebook For Business?

There are a growing number of social media sites being used by businesses in their company marketing efforts. The secret to using social media effectively is not to be everywhere, but instead to have an online presence where your current and prospective customers are online. Contrary to what many believe- Facebook is not just for college students or for personal use. Facebook is increasingly being used by companies in many creative ways such as to build their brand image, to drive traffic to their website and blogs, to announce or get feedback on new products, manage their online reputation, attract employees, communicate company information, and as a means to intercept potential prospects. For many companies, this increased company communication is leading to enhanced relationships with current and prospective customers. In this article, I will outline how a planned internet marketing approach can lead to positive results for your business. I will begin the article by addressing a few common misperceptions about Facebook that I hear most frequently from my clients. Next, I will detail how to use and set up the various sections of a Facebook account. I will conclude with several recommended applications that will add functionality to your company Facebook page.

1: Facebook is only for personal use
Each time I give presentations on using social networking sites for business there is the perception in the audience that Facebook is only useful for communicating with friends and family. Facebook started as a closed community for college students, and has not been as effective as Linkedin at highlighting the business page and advertising features. However, Facebook continues to grow in use by companies looking to reach the more than 200 million active users, and has very powerful and targeted demographic tools that help companies to hone in on their target market.

2: Facebook is only for college students
According to the Facebook Press Room page, there are more than 200 million active users on Facebook and a million new members are joining each week in the U.S. alone. Contrary to what many of my audiences believe- more than two-thirds of Facebook users are not in college. According to comscore.com, more than 50% of Facebook's users in the U.S. are over 35; the single biggest age demographic in the U.S. on Facebook is now between 35 and 44, and Facebook's fastest growing age group is 55 and older. They also reported that Facebook ranks as the top social networking site in the majority of European countries.

3: I am too busy for this, and besides-it is not worth my time
Some of the reasons why social networking sites like Facebook are increasingly being used by companies is because they provide businesses the opportunity to easily and efficiently communicate regularly with the people in their network. Networks can include people with whom they are currently doing business, people whom they would like to do business, vendors, and potential business partners.

Social networking sites like Facebook are serving as an adjunct to, and in some cases, replacement for, traditional means of communication such as newsletters and direct mail. Facebook can be used to regularly announce or get feedback on new products, spotlight new employees or existing employees accomplishments or talents, reward customer loyalty, promote special events and special offers, as well as to create partnerships. According to a Forrester Research interactive marketing online research survey (March 2009): "40% of companies surveyed expect to cut direct mail budgets, while 35% will decrease newspaper spend, and 28% will slash magazine money in order to spend more in interactive media." Some companies have reported that by using these online means of communication they have reduced their marketing budget while at the same time increasing sales.

Why Social Networking works:
What companies that use social networking sites are finding is that these sites allow them to more regularly communicate with people, vendors, clients, colleagues, and prospects, which, in turn, helps business understand their customers needs better, increase trust, and therefore build better business relationships. Most people know that Facebook has been helpful as a tool for connecting or re-connecting with friends, family and co-workers. And most understand that even the personal connections have the potential to become new business opportunities-so it makes sense that Facebook can be used to communicate with those in the business milieu.

How to Set Up a Facebook Profile:
To make use of Facebook you need to set up an account. After registering you need to do the following in order of importance:

1. Create a Profile
In order to begin to use Facebook you must create a profile detailing information about yourself. Based on site policies, you can create only 1 profile, and it must be tied to a human name, preferably your real name, not a business name. We will review setting up your business page later in this article, but first you must set up your personal profile. If you are a married female, use your maiden and married names so more people can find you. Facebook has a "Friend Finder" feature that allows users to search for people by school, company, or organization. In order for people to find you -you must so be sure to list all of your previous schools, organizations, employers, in your profile. Thoroughly complete the "About Me" section to describe your business and what services or products you offer. In the "Information" box on your profile page, you need to include links to your website address, newsletter, blog and other business information such as your company contact information, logo and a photo of yourself. Your profile page should be considered your "branding" page or your marketing campaign. If you are working for a company-you don't have to list all your personal interests-just limit your entry to listing your professional interests. You can syndicate your blog on your profile page. By doing this you are enabling any post that you make to automatically appear on your profile page and all of those people who are connected to you will see it.

2. Build Your Contact List
Facebook was created based on the concept of connecting with friends. You can send and receive "friend requests" and once accepted, your friend can view your profile and you can view theirs. To begin connecting with people that you know, you can either import your address book/ contact database, or you can also search Facebook for individual people.

You can also view the friends list of each person with whom you are connected. If you know any of your new friend's connections, or you would like to know them-you can send a connection request. You can grow your friend list by inviting all your clients, business associates, customers, family, friends, co-workers, school alumni, neighbors, and anyone else you think would be interested in connecting. I would suggest also using the search feature on Facebook to look up people with whom you have lost contact. After befriending -your profile will show up on all your friends' pages. Therefore, the more friends you have- the more pages your profile will appear-leading to more people who will see your page and possibly get in touch with you.

3. Communicate by using Wall Posts
Each Facebook member has a "wall" where friends can post messages. In the business networking world, this is the online equivalent of calling them on the phone. You can send a complement to a colleague on their work by writing this on their wall, comment on their new service or product offering, or communicate an upcoming training or networking opportunity.

4. Update Your Status
At the top of your Facebook page is a status box. When you post a status update, everyone in your friends list can see your update on their home page. For business owners, this is the place to share tips, promote events, post blog updates, announce new products, links to your affiliate programs, links to interesting video or audio presentations, websites, articles, and newsletters.You can add updates as often as you are able in the " What's on you mind?" box. These will appear on all of your friends' pages so ensure that they are meant for everyone on your friend list, and are professional in nature. Otherwise, you risk people removing you from their list.

5. Participate in Groups
Online groups allow you to network virtually with potential clients and peers. You can also join Groups on Facebook that are related to your work. There are groups for therapist, teachers, coaches, and every conceivable profession. You can network, and learn from experts in the field. Another way to maximize the potential and relevance of these groups is to start one of your own. There is no cost to do this and this is a great way to improve your company's visibility. For example, I started a group for mental health facility administrators in Boston. This group is now a resource for sharing best practices and may over time lead to mutual referral relationships. To access groups, start from your Facebook home page, view the list of applications and click on "Groups." You can browse through thousands of groups by area of interest, by industry and geography. There are an incredibly varied selection of topics and professions all over the map.

6. Build Your Friends List
For business purposes, it makes sense to have as many friends as possible. One way to do this is to join a group and send connection requests to fellow members with a note letting them know of your interest in connecting with them on Facebook. Just as you would with an in-person business introduction, be sure to check out their profile and learn about what they are currently doing. Networking always works best when there is a two-way exchange. Find ways you can be helpful to them such as introducing them to a colleague or potential business partner and they may likely reciprocate and return the favor. Also, create your own events page, or post on the Facebook "Events page." You can even see how many RSVP and get feedback from attendees.

7. Create Fan Pages
Because Facebook requires that a profile be designated to a person, not a business, they have instead provided the ability to create fan pages. You can create a fan page for a business, book, product, author, speaker, celebrity or just about anything else you want. To create a fan page, scroll all the way down to the bottom of Facebook and click on "Advertising" (don't worry, this is free to set-up). Next, click on "Pages" at the top of the screen. You will find some helpful explanations about how pages work, along with the link that will allow you to create your own fan page. Once your page is created you can add links, events, discussion boards and other features that make them interactive. Your updates from your fan pages will appear on your profile so your friends will know about them. You can invite people to become a "fan" of your page as an alternative to sending friend requests which will help you to further cultivate an online community

8. Use the Marketplace
Facebook has an online marketplace that allows you to list your services and products at no cost. This is a great way for you or your company to get exposure. You can also use the marketplace to find items or services that you need.

How To Set Up a Business Page on Facebook
Setting up a business page is easy. Just log in to your profile page and scroll down to the bottom of the screen. Then click on "Advertising" or by following this link: http://www.facebook.com/business That will bring up a page with the blue links one of which is called "Pages." Click on Pages, and then click on the green "Create a Page" box on the right of the screen. You can now start filling this information in to create and customize your business page.

After you create your business page, Facebook will automatically add an application called the "Page Manager" which should be located on the top and left side of your log. Again choose Facebook Pages, then choose the best category for your business. Click this link to load your business page where you can then edit and add to the existing content.

It is important that you choose the name of your Facebook page carefully because the page name will become your key word search terms, and is the only text that is used in a search on a Facebook page. Once your page is in place, you can add applications that help to enhance how you represent your company in your own unique way. To find applications for Facebook, click on "Applications" in the upper left corner of your page, or search for them at this link: http://www.facebook.com/apps Applications are fairly easy to install and to set up. If you have difficulty with any one application-please note that there is often more than one application available to accomplish the same task.

Facebook Applications for Business:
Simply RSS : This allows you to display up to eight RSS feeds on your Facebook page and display the feeds from your business's main site and newsrooms.

Upcoming
: Add all of your events to upcoming.org, and you can easily display them on your Facebook page with Upcoming's Facebook application.

My Flickr
: Display photos from your Flickr account using this application. These photos can include logos, product photos, photos from events, etc.

Posted Items Pro: Allows you to embed multiple YouTube, Yahoo, and Google Videos, music mp3s, sites, files, and more onto your profile and Facebook pages. You can add any variety of these elements, making it great for a media center or press section.

Twitter APP: If you have a Twitter account this application will automatically pull your tweets into your Facebook status, and it automatically installs a Twitter-themed icon letting all you friends on Facebook know that you are on Twitter. It also saves you time in updating and ensures that you have some profile activity to keep you relevant. If you are not on Twitter yet-you can add this at any time.

By implementing these applications you will be creating an interactive page that gives visitors a more complete understanding of your business.

Make the Time to Stay Relevant
In order to stay relevant on Facebook, you need to continually update your Page and use the site. If you do not have the time needed to do this consistently- then I would suggest you hire a copywriter or social media consultant to help. The more actions you take, the more you appear in a fan's News Feed. This keeps you in their mind, and in their friend's feeds when they interact with you. But updating content will do more than keep you on the News Feed; it will also help make your Facebook Page one that people will return to by offering fans an incentive to continue to read your content and return to your page. There are many ways to do this such as providing exclusive content, special promotional pricing, exclusive contests, product previews, or privileged access to company events.

I hope this information has been helpful to you in getting started in using Facebook. Make no mistake about it-social networking is not a passing fad. Facebook, and other social media sites are here to stay. So regardless of whether you make use of all the social networking sites- you cannot discount the recent research indicating that customers are increasingly going online to gather company and product information, compare prices, and place orders. As with any new technology social networking will take time and effort for businesses to fully benefit from it; however, it is my belief that this time and effort, if done consistently and in a planned, thoughtful manner, will be time well spent.

Tuesday, January 3, 2012 1 comments

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